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To create a theatre that is welcoming, inclusive and open to all sections of the community.
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To create a theatre which has a high profile, and is a vital component of the public and cultural life of the region.
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To create work that both satisfies and challenges the theatre's audiences.
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To represent the best in community values.
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To offer opportunities to develop theatre and performance skills, particularly to young people and other social and cultural groups who are currently under represented.
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To create educational opportunities for school students within the theatre's program which enliven and extend their studies.
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To combine with other partners, as sponsors, co-producers or funders to enhance and extend the quality and scope of our productions and other activities.
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To develop new artists, new work and new ways of working.
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To develop a national profile for the theatre as a centre of excellence and a source of innovation.
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To develop business acumen to ensure and enhance both the efficient running and financial viability of the organization